字傲

Hiii Typography

About Hill Typography

Since 2010, Hiiibrand has organized several international professional competition and gained great reputation. It has got the support from over 200 professional organization including ico-D, schools and media from more than 10,000 people over 80 countries covers the field of brand, illustration, type design, product design and photography.

The Award

Arphic’s ShuYuanSong was awarded by the Judge’s Award of 2015

Comments of the Judges

I think ShuYuanSong is the most rigorous and highly completed work. It has clear ideas and purpose of design. Although there are still open issues of the effect of display as a part of Universal Design, the typeface is filled with steadiness and elegance from the detail of the strokes, weights and the structures. It’s a master piece in every aspect.
——Rong Chen, China